{"title":"Hats","description":"\u003cp\u003ePremium, structured trucker hats, structured five- and six-panel styles, mesh backs, rope detail options, and sharp embroidered logos.\u003c\/p\u003e","products":[{"product_id":"6-panel-trucker-hat-black-sunset","title":"6-Panel Trucker Hat | Black + Sunset","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eAn everyday essential with Western edge. This classic 6-panel trucker hat features a mid-profile shape, structured front panels, and breathable mesh back for comfort. Finished with our signature embroidered logo, custom interior label, and FW rear flag tag. One size fits most - \u003ca href=\"https:\/\/fresh-western.gorgias.help\/en-US\/how-do-fresh-western-hats-fit-1851499\" title=\"How do Fresh Western Hats fit? FAQ article\"\u003emore info on fit in our FAQ!\u003c\/a\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":50525484417321,"sku":"FWH003","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/6P-Black-Sunset-Thumb.png?v=1770917740"},{"product_id":"5-panel-trucker-hat-white-sunset","title":"5-Panel Trucker Hat | White + Sunset","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eBuilt to ride from sunrise through last call. Our mid-profile 5-panel trucker hat features structured cotton twill up front, breathable high-quality mesh in back, and our classic embroidered Fresh Western logo. Finished with a custom sweatband label and rear FW flag. One size fits most - \u003ca title=\"How do Fresh Western Hats fit? FAQ Article\" href=\"https:\/\/fresh-western.gorgias.help\/en-US\/how-do-fresh-western-hats-fit-1851499\"\u003emore fit info available in our FAQ!\u003c\/a\u003e\u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":50525484941609,"sku":"FWH006","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/5P-White-Sunset-Thumb_1af7507f-d680-4eec-8018-99d8e2077581.png?v=1773420816"},{"product_id":"rope-trucker-hat-red-white","title":"Rope Trucker Hat | Red + White","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eA modern classic with throwback grit. Our high-profile rope trucker features a structured five-panel build, front rope detail, and breathable high-quality mesh back. Embroidered with the \u003cem\u003eFresh Western\u003c\/em\u003e logo and finished with our custom sweatband and rear flag tags. One size fits most - \u003ca href=\"https:\/\/fresh-western.gorgias.help\/en-US\/how-do-fresh-western-hats-fit-1851499\" title=\"How do Fresh Western Hats fit? FAQ Article\"\u003eget more fit info in our FAQ\u003c\/a\u003e!\u003cbr\u003e\u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":50525510598953,"sku":"FWH001","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/5P_Rope-Red-Thumb.png?v=1770917525"},{"product_id":"rope-trucker-hat-black-white","title":"Rope Trucker Hat | Black + White","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eA modern classic with throwback grit. Our high-profile rope trucker features a structured five-panel build, front rope detail, and breathable high-quality mesh back. Embroidered with the \u003cem\u003eFresh Western\u003c\/em\u003e logo and finished with our custom sweatband and rear flag tags. One size fits most - \u003ca href=\"https:\/\/fresh-western.gorgias.help\/en-US\/how-do-fresh-western-hats-fit-1851499\" title=\"How do Fresh Western Hats fit? FAQ Article\"\u003eget more fit info in our FAQ\u003c\/a\u003e!\u003cbr\u003e\u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":50525511287081,"sku":"FWH002","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/5P_Rope-Black-Thumb.png?v=1770917624"},{"product_id":"6-panel-trucker-hat-white-black","title":"6-Panel Trucker Hat | White + Black","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eAn everyday essential with Western edge. This classic 6-panel trucker hat features a mid-profile shape, structured front panels, and breathable mesh back for comfort. Finished with our signature embroidered logo, custom interior label, and FW rear flag tag. One size fits most - \u003ca href=\"https:\/\/fresh-western.gorgias.help\/en-US\/how-do-fresh-western-hats-fit-1851499\" title=\"How do Fresh Western Hats fit? FAQ article\"\u003emore info on fit in our FAQ!\u003c\/a\u003e\u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":50525655269673,"sku":"FWH004","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/6P-White-Black-Thumb.png?v=1770917840"},{"product_id":"5-panel-trucker-hat-black-gold","title":"5-Panel Trucker Hat | Black + Gold","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eBuilt to ride from sunrise through last call. Our mid-profile 5-panel trucker hat features structured cotton twill up front, breathable high-quality mesh in back, and our classic embroidered Fresh Western logo. Finished with a custom sweatband label and rear FW flag. One size fits most - \u003ca href=\"https:\/\/fresh-western.gorgias.help\/en-US\/how-do-fresh-western-hats-fit-1851499\" title=\"How do Fresh Western Hats fit? FAQ Article\"\u003emore fit info available in our FAQ!\u003c\/a\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":50525655859497,"sku":"FWH005","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/5P-Black-Gold-Thumb.png?v=1773420734"},{"product_id":"5-panel-trucker-hat-navy-white","title":"5-Panel Trucker Hat | Navy + White","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eBuilt to ride from sunrise through last call. Our mid-profile 5-panel trucker hat features structured cotton twill up front, breathable high-quality mesh in back, and our classic embroidered Fresh Western logo. Finished with a custom sweatband label and rear FW flag. One size fits most - \u003ca href=\"https:\/\/fresh-western.gorgias.help\/en-US\/how-do-fresh-western-hats-fit-1851499\" title=\"How do Fresh Western Hats fit? FAQ Article\"\u003emore fit info available in our FAQ!\u003c\/a\u003e\u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":50525657006377,"sku":"FWH007","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/5P-Navy-White-Thumb.png?v=1770917953"},{"product_id":"the-tour-hat-red-white","title":"The Tour Hat | Red + White","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe official concert hat, as worn on tour. This is the legendary hat Parker McCollum wears when the lights come on and the crowd gets loud. Built on the rock solid Yupoong 6006, The Tour Hat is worn on stage night after night at concerts nationwide. Rugged for the road, clean enough for any country concert fit, the Tour Hat is designed to hold up through long nights, rowdy crowds, and real miles. Backstage to backroads, it's a piece that earns its keep - now a part of your everyday rotation. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":50939995324713,"sku":"FWTH01","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Red-White-Thumb.png?v=1756936013"},{"product_id":"the-tour-hat-black-red","title":"The Tour Hat | Black + Red","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe official concert hat, as worn on tour. This is the legendary hat Parker McCollum wears when the lights come on and the crowd gets loud. Built on the rock solid Yupoong 6006, The Tour Hat is worn on stage night after night at concerts nationwide. Rugged for the road, clean enough for any country concert fit, the Tour Hat is designed to hold up through long nights, rowdy crowds, and real miles. Backstage to backroads, it's a piece that earns its keep - now a part of your everyday rotation. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":50939996143913,"sku":"FWTH02","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Black-Red-Thumb.png?v=1756936014"},{"product_id":"the-tour-hat-white-royal","title":"The Tour Hat | White + Royal","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe official concert hat, as worn on tour. This is the legendary hat Parker McCollum wears when the lights come on and the crowd gets loud. Built on the rock solid Yupoong 6006, The Tour Hat is worn on stage night after night at concerts nationwide. Rugged for the road, clean enough for any country concert fit, the Tour Hat is designed to hold up through long nights, rowdy crowds, and real miles. Backstage to backroads, it's a piece that earns its keep - now a part of your everyday rotation. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":50939998273833,"sku":"FWTH03","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/White-Royal-Thumb_d057a663-e381-4e81-aacf-8343624abc72.png?v=1757013883"},{"product_id":"the-tour-hat-black-white","title":"The Tour Hat | Black + White","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe official concert hat, as worn on tour. This is the legendary hat Parker McCollum wears when the lights come on and the crowd gets loud. Built on the rock solid Yupoong 6006, The Tour Hat is worn on stage night after night at concerts nationwide. Rugged for the road, clean enough for any country concert fit, the Tour Hat is designed to hold up through long nights, rowdy crowds, and real miles. Backstage to backroads, it's a piece that earns its keep - now a part of your everyday rotation. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":51346931089705,"sku":"FWTH06","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Black-White-Thumb.png?v=1760383667"},{"product_id":"youth-tour-hat-red-white","title":"Youth Tour Hat | Red + White","description":"\u003cp\u003eJust like Parker's - only smaller. Built for the next generation of country fans, our Youth Tour Hat brings the same look Parker rocks on stage, sized perfectly for young legends in the making. Whether they're stage-side, front row, or running wild in the backyard, this cap is made to keep up and look great doing it. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":51365187092777,"sku":"FWYH01","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Youth-Tour-Red-Thumb2.png?v=1760727289"},{"product_id":"the-golf-hat-brown-forest-green","title":"The Golf Hat | Brown + Forest Green","description":"\u003cp\u003eFront nine or back forty, you just found the only hat to handle it all. \u003cem\u003eThe Golf Hat\u003c\/em\u003e blends tour-grade performance with Fresh Western grit. Ready for long days under the sun, on the course, or on the range. \u003c\/p\u003e\n\u003cp\u003eBuilt with lightweight, wicking performance fabric, you'll stay cool under pressure. Laser-perforated rear panels deliver maximum airflow while the performance sweatband wicks moisture and stays comfortable... even if you're a shot (or 3) over par. Clean rope accent ties into the 3D front embroidery with \"just enough\" retro style while keeping a sharp modern edge. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":51511264018729,"sku":"FWGH01","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Brown-Thumb.png?v=1762801027"},{"product_id":"the-golf-hat-red-white-blue","title":"The Golf Hat | Red, White \u0026 Blue","description":"\u003cp\u003eFront nine or back forty, you just found the only hat to handle it all. \u003cem\u003eThe Golf Hat\u003c\/em\u003e blends tour-grade performance with Fresh Western grit. Ready for long days under the sun, on the course, or on the range. \u003c\/p\u003e\n\u003cp\u003eBuilt with lightweight, wicking performance fabric, you'll stay cool under pressure. Laser-perforated rear panels deliver maximum airflow while the performance sweatband wicks moisture and stays comfortable... even if you're a shot (or 3) over par. Clean rope accent ties into the 3D front embroidery with \"just enough\" retro style while keeping a sharp modern edge. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":51511369859369,"sku":"FWGH02","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Navy-Thumb.png?v=1762803122"},{"product_id":"the-golf-hat-white-ember","title":"The Golf Hat | White + Ember","description":"\u003cp\u003eFront nine or back forty, you just found the only hat to handle it all. \u003cem\u003eThe Golf Hat\u003c\/em\u003e blends tour-grade performance with Fresh Western grit. Ready for long days under the sun, on the course, or on the range. \u003c\/p\u003e\n\u003cp\u003eBuilt with lightweight, wicking performance fabric, you'll stay cool under pressure. Laser-perforated rear panels deliver maximum airflow while the performance sweatband wicks moisture and stays comfortable... even if you're a shot (or 3) over par. Clean rope accent ties into the 3D front embroidery with \"just enough\" retro style while keeping a sharp modern edge. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":51511376216361,"sku":"FWGH03","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/White-Thumb.png?v=1762803191"},{"product_id":"the-retro-hat-tan-brown","title":"The Retro Hat | Tan + Brown","description":"\u003cp\u003eBuilt for those who appreciate when \u003cem\u003estyle had substance\u003c\/em\u003e, The Retro Hat brings back a classic look that never quit. Inspired by the caps you dad - or his dad - might've worn, it's a nod to simpler times built for today's modern West. \u003c\/p\u003e\n\u003cp\u003eThis mid-profile, structured 5-panel cap delivers a clean, confident fit with bold 3D embroidery up front, and matching contrast stitching on the eyelets. Built with lightweight but durable cotton twill, it'll feel broken in from day one and only gets better with time. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":51511413768489,"sku":"FWRH01","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Tan-Brown-Thumb.png?v=1762803855"},{"product_id":"the-retro-hat-gunsmoke-stone","title":"The Retro Hat | Gunsmoke + Stone","description":"\u003cp\u003eBuilt for those who appreciate when \u003cem\u003estyle had substance\u003c\/em\u003e, The Retro Hat brings back a classic look that never quit. Inspired by the caps you dad - or his dad - might've worn, it's a nod to simpler times built for today's modern West. \u003c\/p\u003e\n\u003cp\u003eThis mid-profile, structured 5-panel cap delivers a clean, confident fit with bold 3D embroidery up front, and matching contrast stitching on the eyelets. Built with lightweight but durable cotton twill, it'll feel broken in from day one and only gets better with time. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":51511419797801,"sku":"FWRH02","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Gunsmoke-Thumb.png?v=1762804126"},{"product_id":"the-retro-hat-tobacco-white","title":"The Retro Hat | Tobacco + White","description":"\u003cp\u003eBuilt for those who appreciate when \u003cem\u003estyle had substance\u003c\/em\u003e, The Retro Hat brings back a classic look that never quit. Inspired by the caps you dad - or his dad - might've worn, it's a nod to simpler times built for today's modern West. \u003c\/p\u003e\n\u003cp\u003eThis mid-profile, structured 5-panel cap delivers a clean, confident fit with bold 3D embroidery up front, and matching contrast stitching on the eyelets. Built with lightweight but durable cotton twill, it'll feel broken in from day one and only gets better with time. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":51511427039529,"sku":"FWRH03","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Khaki-Thumb.png?v=1762804220"},{"product_id":"the-tour-hat-woodland-camo-blaze","title":"The Tour Hat | Woodland Camo + Blaze","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe official concert hat, as worn on tour. This is the legendary hat Parker McCollum wears when the lights come on and the crowd gets loud. Built on the rock solid Yupoong 6006, The Tour Hat is worn on stage night after night at concerts nationwide. Rugged for the road, clean enough for any country concert fit, the Tour Hat is designed to hold up through long nights, rowdy crowds, and real miles. Backstage to backroads, it's a piece that earns its keep - now a part of your everyday rotation. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":52244954284329,"sku":"FWTH11","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Camo-Blaze-Thumb.png?v=1765548300"},{"product_id":"the-tour-hat-black-pink","title":"The Tour Hat | Black + Pink","description":"\u003cp\u003eThe official concert hat, as worn on tour. This is the legendary hat Parker McCollum wears when the lights come on and the crowd gets loud. Built on the rock solid Yupoong 6006, The Tour Hat is worn on stage night after night at concerts nationwide. Rugged for the road, clean enough for any country concert fit, the Tour Hat is designed to hold up through long nights, rowdy crowds, and real miles. Backstage to backroads, it's a piece that earns its keep - now a part of your everyday rotation. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":52245021360425,"sku":"FWTH08","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Black-Pink-Thumb.png?v=1765548308"},{"product_id":"the-tour-hat-white-gold","title":"The Tour Hat | White + Gold","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe official concert hat, as worn on tour. This is the legendary hat Parker McCollum wears when the lights come on and the crowd gets loud. Built on the rock solid Yupoong 6006, The Tour Hat is worn on stage night after night at concerts nationwide. Rugged for the road, clean enough for any country concert fit, the Tour Hat is designed to hold up through long nights, rowdy crowds, and real miles. Backstage to backroads, it's a piece that earns its keep - now a part of your everyday rotation. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":52245022409001,"sku":"FWTH10","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/White-Gold-Thumb.png?v=1765548317"},{"product_id":"the-tour-hat-charcoal-black","title":"The Tour Hat | Charcoal + Black","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe official concert hat, as worn on tour. This is the legendary hat Parker McCollum wears when the lights come on and the crowd gets loud. Built on the rock solid Yupoong 6006, The Tour Hat is worn on stage night after night at concerts nationwide. Rugged for the road, clean enough for any country concert fit, the Tour Hat is designed to hold up through long nights, rowdy crowds, and real miles. Backstage to backroads, it's a piece that earns its keep - now a part of your everyday rotation. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":52567432397097,"sku":"FWTH12","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/CharBlkThumb.png?v=1770401419"},{"product_id":"the-tour-hat-white-black","title":"The Tour Hat | White + Black","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe official concert hat, as worn on tour. This is the legendary hat Parker McCollum wears when the lights come on and the crowd gets loud. Built on the rock solid Yupoong 6006, The Tour Hat is worn on stage night after night at concerts nationwide. Rugged for the road, clean enough for any country concert fit, the Tour Hat is designed to hold up through long nights, rowdy crowds, and real miles. Backstage to backroads, it's a piece that earns its keep - now a part of your everyday rotation. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":52884049428777,"sku":"FWTH13","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/White-Black-Thumb.png?v=1774556256"},{"product_id":"the-tour-hat-red-black","title":"The Tour Hat | Red + Black","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe official concert hat, as worn on tour. This is the legendary hat Parker McCollum wears when the lights come on and the crowd gets loud. Built on the rock solid Yupoong 6006, The Tour Hat is worn on stage night after night at concerts nationwide. Rugged for the road, clean enough for any country concert fit, the Tour Hat is designed to hold up through long nights, rowdy crowds, and real miles. Backstage to backroads, it's a piece that earns its keep - now a part of your everyday rotation. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":52884064305449,"sku":"FWTH14","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Red-Black-Thumb.png?v=1774556677"},{"product_id":"the-tour-hat-navy-gold","title":"The Tour Hat | Navy + Gold","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe official concert hat, as worn on tour. This is the legendary hat Parker McCollum wears when the lights come on and the crowd gets loud. Built on the rock solid Yupoong 6006, The Tour Hat is worn on stage night after night at concerts nationwide. Rugged for the road, clean enough for any country concert fit, the Tour Hat is designed to hold up through long nights, rowdy crowds, and real miles. Backstage to backroads, it's a piece that earns its keep - now a part of your everyday rotation. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":52884069744937,"sku":"FWTH15","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Navy-Gold-Thumb.png?v=1774557183"},{"product_id":"the-tour-hat-black-powder-pink","title":"The Tour Hat | Black + Powder Pink","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe official concert hat, as worn on tour. This is the legendary hat Parker McCollum wears when the lights come on and the crowd gets loud. Built on the rock solid Yupoong 6006, The Tour Hat is worn on stage night after night at concerts nationwide. Rugged for the road, clean enough for any country concert fit, the Tour Hat is designed to hold up through long nights, rowdy crowds, and real miles. Backstage to backroads, it's a piece that earns its keep - now a part of your everyday rotation. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":52884078788905,"sku":"FWTH16","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Black-LtPink-Thumb.png?v=1774559804"},{"product_id":"the-tour-hat-red-gold","title":"The Tour Hat | Red + Gold","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe official concert hat, as worn on tour. This is the legendary hat Parker McCollum wears when the lights come on and the crowd gets loud. Built on the rock solid Yupoong 6006, The Tour Hat is worn on stage night after night at concerts nationwide. Rugged for the road, clean enough for any country concert fit, the Tour Hat is designed to hold up through long nights, rowdy crowds, and real miles. Backstage to backroads, it's a piece that earns its keep - now a part of your everyday rotation. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":53246264246569,"sku":"FWTH17","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Red-Gold-Thumb.png?v=1781128728"},{"product_id":"the-tour-hat-charcoal-gold","title":"The Tour Hat | Charcoal + Gold","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe official concert hat, as worn on tour. This is the legendary hat Parker McCollum wears when the lights come on and the crowd gets loud. Built on the rock solid Yupoong 6006, The Tour Hat is worn on stage night after night at concerts nationwide. Rugged for the road, clean enough for any country concert fit, the Tour Hat is designed to hold up through long nights, rowdy crowds, and real miles. Backstage to backroads, it's a piece that earns its keep - now a part of your everyday rotation. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":53246268539177,"sku":"FWTH19","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Charcoal-Gold-Thumb.png?v=1781129610"},{"product_id":"the-250-tour-hat-royal-blue","title":"The 250 Tour Hat | Royal Blue","description":"\u003cp\u003eThe official concert hat, as worn on tour - built especially for America 250. Built on the rock-solid Yupoong 6006, the 250 Tour Hat carries the same stage-worn shape Parker McCollum wears when the lights come on and the crowd gets loud.\u003c\/p\u003e\n\u003cp\u003eFinished with the Fresh Western logo up front and an American flag embroidery on the wearer’s left side, this limited-edition version celebrates 250 years of American grit, freedom, and the road that runs through it all. Rugged enough for long nights, clean enough for any country concert fit, the 250 Tour Hat is made to hold up from backstage to backroads, and earn its place in your everyday rotation.\u003cbr\u003e\u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":53246269194537,"sku":"FWTH20","price":40.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/250-White-Royal-Thumb.png?v=1781130592"},{"product_id":"the-250-tour-hat-red","title":"The 250 Tour Hat | Red","description":"\u003cp\u003eThe official concert hat, as worn on tour - built especially for America 250. Built on the rock-solid Yupoong 6006, the 250 Tour Hat carries the same stage-worn shape Parker McCollum wears when the lights come on and the crowd gets loud.\u003c\/p\u003e\n\u003cp\u003eFinished with the Fresh Western logo up front and an American flag embroidery on the wearer’s left side, this limited-edition version celebrates 250 years of American grit, freedom, and the road that runs through it all. Rugged enough for long nights, clean enough for any country concert fit, the 250 Tour Hat is made to hold up from backstage to backroads, and earn its place in your everyday rotation.\u003cbr\u003e\u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":53246298030377,"sku":"FWTH21","price":40.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/250-White-Red-Thumb.png?v=1781130746"},{"product_id":"youth-tour-hat-black-white","title":"Youth Tour Hat | Black + White","description":"\u003cp\u003eJust like Parker's - only smaller. Built for the next generation of country fans, our Youth Tour Hat brings the same look Parker rocks on stage, sized perfectly for young legends in the making. Whether they're stage-side, front row, or running wild in the backyard, this cap is made to keep up and look great doing it. \u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":53246839587113,"sku":"FWYH02","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Youth-Tour-Black-WhiteThumb2.png?v=1781127746"},{"product_id":"sidekick-bundle-black","title":"Sidekick Bundle | Black","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eOne for you. One for your sidekick.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe Sidekick Bundle pairs the classic Fresh Western Tour Hat with our Youth Tour Hat, giving you the same stage-worn look in both adult and youth sizes. The adult Tour Hat is the legendary Parker McCollum concert hat, built on the rock-solid Yupoong 6006 and worn on stage night after night. The Youth Tour Hat brings that same classic Fresh Western look in a smaller fit, made for young country fans, little legends, and the next generation coming up right.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFrom concerts and tailgates to backyard miles and everyday wear, this matching hat bundle is built for the ones who live it - big and small. Shop the bundle and save 15%.\u003c\/span\u003e\u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":53249502314793,"sku":"FWSKBLK","price":61.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Sidekick-Bundle-Black-Thumb.png?v=1781282147"},{"product_id":"sidekick-bundle-red","title":"Sidekick Bundle | Red","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eOne for you. One for your sidekick.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe Sidekick Bundle pairs the official Fresh Western Tour Hat with the Youth Tour Hat, giving you the same stage-worn look in both adult and youth sizes. The adult Tour Hat is the legendary Parker McCollum concert hat, built on the rock-solid Yupoong 6006 and worn on stage night after night. The Youth Tour Hat brings that same classic Fresh Western look in a smaller fit, made for young country fans, little legends, and the next generation coming up right.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFrom concerts and tailgates to backyard miles and everyday wear, this matching hat bundle is built for the ones who live it — big and small. Bundle both and save 15%.\u003c\/span\u003e\u003c\/p\u003e","brand":"Fresh Western","offers":[{"title":"Default Title","offer_id":53249549009193,"sku":"FWSKRED","price":61.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/files\/Sidekick-Bundle-Red-Thumb.png?v=1781282150"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/4312\/3753\/collections\/COLLECTION_theHats.png?v=1770313880","url":"https:\/\/www.freshwestern.com\/collections\/hats\/color_black.oembed","provider":"Fresh Western","version":"1.0","type":"link"}